Branding & Graphics
Branding & Graphic Design
The most clear difference between graphic design and branding is that branding creates a cohesive visual identity for a company, while graphic design creates visuals for the purpose of communication.
Your brand represents your company’s identity and story and it should gives it a distinct and unique appeal to help it become known by customers.
At Ascend Marketing, we can help evolve your web design and refresh your brand look and feel while creating a library of fresh assets for you to use in your Marketing so you become known, trusted, and loved by your target audience.
We also create new brand identities if you want to reposition in a new market. Just get in touch today to find out how!.
We can manage the following for you:
Create an events strategy
Manage your budget carefully
Organise bookings and adhere to deadlines
Take the hassle and stress away from you
Design a pre-show marketing plan
Map out a post-show sales plan
Request free consultation
Branding
Brand identity describes the externally visible elements that identify and distinguish a brand in consumers' minds. While this can include visual aspects, such as color, design, and a logo, it also includes the type of language (tone of voice) as well as the interactions a brand has with consumers.
Strong brand identities are built with strategic intentions to cultivate a pre-defined brand image in the minds of consumers within the chosen target market. Here are some important considerations:
Consistency in marketing and messaging is key to having a strong brand identity.
Creating a brand that stands out from the competition will help to elevate your brand.
Before building a strategic and cohesive brand identity, it’s important to determine your company's goals, target market, and brand positioning.
It's important to decide how your brand identity will be expressed across multiple channels, such as email, blogging, and social media.
Graphic Design
Graphic design is the art of creating visual content, which includes using typography, images, colours, and shapes to communicate a message, idea, or set of values. Its ultimate goal is to make information compelling and easy to comprehend.
At Ascend Marketing, we can handle your graphic design on a monthly basis, ensuring the creation of a wide variety of assets on a regular basis. These include graphics for social media or websites, downloadable whitepapers, presentations, fliers, brochures, posters or exhibition stands.
We can design all visual solutions for your brand development process so that, whatever is being issued visually, stays cohesive on any platform you use. If you’ve already got your branding set in stone, we can materialise your ideas into something palpable and tangible so you have all the assets you need.
We also offer these related services:
Content Creation, Web Design, and User Experience are also part of our multi-service offering:
