Fractional Marketing Consultancy
Fractional Marketing Consultancy
Marketing expertise without the expense!
Our Fractional Marketing Consultancy enables you to wield the power of a marketing wizard without the expense.
Fractional Marketing is a cost-effective concept of introducing a highly skilled Marketer on a temporary, part-time basis to unlock access to a high level of marketing expertise.
What is Fractional Marketing?
Fractional Marketing provides a cost-effective solution for your company to take on a temporary, part-time Marketing Consultant to inject a high level of marketing experience, expertise, ideas, and strategic input with almost zero risk.
This concept is a flexible, cost-effective solution for businesses seeking marketing leadership who cannot afford someone full-time or permanent.
It’s even suitable for temporarily filling a gap so your business is not rushed into a permanent hire. This injection of expertise on an interim basis can save your company significant time and money in the long run and ensure that you have the right marketing leadership to drive your business forward.
Benefits of using a Fractional Marketing Consultant:
✔ Access senior marketing expertise without the long-term expense.
✔ Enjoy an immediate injection of strategic Marketing expertise.
✔ Zero recruitment costs, saving you a lot.
✔ Enjoy greater flexibility as a company.
✔ No long-term commitment is required.
✔ Quick improvements of existing Marketing processes and activities.
✔ Utilise a strategic marketing professional.
✔ Tap into an expert networking team of marketers.
Read our blog about Fractional Marketing
Read our blog about Fractional Marketing and why your business needs it.
Interested in Fractional Marketing?
We offer Fractional Marketing services for companies for any duration to supercharge your Marketing efforts. Whether it’s kick-starting a marketing function, analysing an existing function, establishing new processes, creating a marketing budget, or onboarding new staff with a succession plan, we’ll create continuity processes that lead you to success.
Case Studies and Testimonials
Here are a few examples of previous projects with some of the key achievements and results achieved.
Case Study 1 - Infinity Energy Services
Key Achievements
• Created £10.9 million of opportunities.
• Increased leads by 96% within 1 quarter.
• Analysed Marketing spend before making £132,000 of savings.
• Spearheaded initiatives for a series of company-wide projects.
“Jonny found ways to reduce our monthly marketing spend by a whopping £11,000 while still increasing leads by 96%. He tailored a 100-day Marketing plan for us, which he implemented with no stone unturned. He made key strategic marketing decisions for us that completely transformed our lead-generation efforts. By month 6, he had created £10.9 million of opportunities for us which was impressive.”
Daniel Hanslip, Managing Director
Case Study 2 - iH
Key Achievements
• Created £5.5 million of opportunities.
• Increased leads by 150% within 6 months.
• Rejigged agency set-up to save £90,000.
• Organised multiple international events, generating £900k of opportunities.
“Jonny had a tremendous impact by fixing our company’s marketing efforts, identifying large cost-saving opportunities, and increasing leads by 150%. Jonny transformed our overall marketing efforts to pump in £5.5 million of opportunities during a single financial year.”
Grant Richardson, Chief Revenue Officer
Case Study 3 - Axon Moore
Key Achievements
• Managed 6-month-long website redesign.
• Modernised brand, imagery, content, and external comms.
• Trained and upskilled 30 people on LinkedIn.
• Recruited in-house Marketing team as part of an exit plan.
“Jonny did a fantastic job modernising our marketing function and was instrumental in driving our significant organic reach via our new website, Google and LinkedIn. He managed a 6-month-long website redesign and oversaw a major overhaul of our brand, external communications, written content, and imagery. He helped us make substantial progress and helped set up an in-house Marketing team as part of his exit plan.”
Mark Turley, Managing Director
